"Right at the end of last year, we had an opportunity and closed a $5 million EMC SAN, and that's a big deal. And already, the relationship has begun to bear fruit. MicroAge began ramping up its EMC business before the acquisition by Dell closed last September. So far, McKeever is hearing all the right things from Dell EMC's leaders and is closing deals that point to a fast-paced, high-growth future.
The trend has the longtime Dell partner planning for expansion into new vertical markets and doubling down on technology from Dell EMC and VMware. McKeever, partner at MicroAge, a Tempe, Ariz.-based solution provider, is seeing software-defined technology move down into his firm's wheelhouse among small enterprise and SMB customers. Mark McKeever has seen the future, and it is software-defined and dominated by Dell EMC. Poised For Growth As Dell EMC, VMware Software-Defined Solutions Gain Traction With SMBs We're gaining a lot of expertise by vertical industry, whether it's financial services or health care, and clients value working with a solution provider like World Wide Technology for all of their spend." "We have really good insight into what works and what doesn't work. "Customers appreciate us just validating what they're doing with Dell EMC," Olwig said.
They have a lot of capabilities themselves, but they believe they have better access to innovation through our advanced technology center," he said. They've told us we're enabling them to be fast. "They're doing everything from functionality testing to performance testing. Another global service provider that's been working with WWT for almost two years is on a similar track, Olwig said. That customer did more than 50 proofs-of-concept in 18 months in WWT's lab on its way to deploying a Dell EMC solution. That approach paid off in one recent deal with a global service provider, Olwig said. Customers really value the independent viewpoint that World Wide Technology has and how we're able to show these technologies from Dell EMC and how it would work in their specific environment." They're being exposed to the Dell EMC portfolio in a real-world environment.
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"The multi-technology solutions - storage, compute, along with software and services - for us, the value we're adding isn't just after they've bought it and we design it and deploy it, we're starting very early with our advanced technology center and our labs and providing customers access to innovation. "Deals are bigger, margins are better," Olwig said. 1 in everything, all in one place." About seven years ago, WWT, a longtime EMC partner, established an advanced technology lab, and the lab has become a vital proving ground for WWT and Dell EMC solutions, Olwig said. Louis-based WWT's approach, which Olwig said meshes perfectly with Dell EMC's drive to be "No.
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One of the primary drivers of that success is St. WWT's revenue grew about 26 percent overall between 20 in what Olwig, vice president of business development and innovation, called "a fantastic, record-setting year." He's confident that it will grow another 20 percent this year, and he sees no reason why its Dell EMC business won't see the same increase. The result is market leadership for both Dell EMC and its partners, Olwig said. "We are able to demonstrate VBlock with enterprise hybrid cloud technology from VMware and we are able to prove to customers how these solutions work in total, not just the piece parts," Olwig said as an example of how WWT is able to formulate powerful solutions using Dell EMC's broad portfolio. For Bob Olwig and World Wide Technology, being a Dell EMC channel partner is all about offering solutions that are far more than the sum of their parts.
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